[ press Release ]
KNOWLEDGE NETWORKS DEEPENS SENIOR EXECUTIVE TEAM BY PROMOTING SIX KEY LEADERS
Also hires media research innovator who pioneered measurement of Internet advertising
April 6, 2010: Knowledge Networks has announced the promotion of six company leaders, elevating their roles in the management of KN. Those promoted and reporting to Simon Kooyman (Chief Executive Officer) are:
- Richard Catrone – Chief Operating Officer
- J. Michael ("Mike") Dennis – Executive Vice President, Government & Academic Research
- Justin Edge – Executive Vice President, Health Care Research
- Patricia Graham – Chief Strategy Officer
- Audrey Rosen – Executive Vice President, CPG/Retail Research
- Ellen Veccia – Chief Research Officer
The executive management of Knowledge Networks is committed to ensuring that its clients in any role can be sure of their research when it matters most.
KN has also promoted Florian Kahlert (of KN Dimestore) and Wendy Wallner (CPG/Retail Research) to Senior Vice President.
To read biographies for the full KN Management Team, click here.
In addition, Ethan Rapp – a pioneer in the fields of digital and cross-media research – has joined Knowledge Networks, expanding a Media practice that has become an essential insight source for advertisers, agencies, and major media/content companies.
"These promotions strengthen KN on many fronts, expanding the senior team that is leading our company, ensuring continued excellence in our client interactions, and preparing for future growth," said Simon Kooyman, Chief Executive Officer of Knowledge Networks. "At the same time, we are adding an all-star researcher to our Media team; while complementing our proven approaches and expertise in media research, Ethan will help us develop new territory in digital and cross-media ad studies,."
Rapp was a founding member of DoubleClick, Inc., where he built one of the first online advertising research departments and developed many of the earliest online advertising effectiveness and online consumer studies. In 2001, Rapp went on to create the research team at America Online and its related media network, supporting one of the largest advertising sales organizations in the U.S.
In 2003, Rapp helped found Marketing Evolution, where he focused on developing innovative cross-media measurement methodologies that redefined marketing accountability and gave insights on the role of online advertising in the media mix.
Most recently, Rapp was Director of Custom Research at Conde Nast Publications, managing all marketing effectiveness studies for major clients and partners. He also oversaw the marketing and editorial research for many of the company's largest titles, such as Vogue and Vanity Fair.
Knowledge Networks has grown to become one of the top 15 custom survey research companies in the U.S., providing extraordinary quality and service to leaders in business, government and academia. KN's commitment to rigorous data, expertise, and collaboration has made it a trusted source of data, insight and analysis for a wide range of clients.







