KNOWLEDGE NETWORKS AMONG TOP 25 U.S. RESEARCH FIRMS FOR 2004

2003 revenues rank among top half of annual Honomichl Top 50

Menlo Park, CA; June 15, 2004: Knowledge Networks—the leader in high-quality marketing information that leads to better business decisions— ranks at #25 in the elite Honomichl Top 50 ranking of U.S. research companies, published in today's Marketing News. The company first appeared on the Honomichl list two years ago.

"We have devoted ourselves to delivering information that plays a tangible role in client success," said John Lewis, President and CEO of Knowledge Networks. "Our marketing information expertise and use of technology are designed to help customers thrive in today's fast-changing marketing world. KN's success in difficult economic times is a powerful statement about our ability to help clients."

In less than five years, Knowledge Networks has developed a client roster that includes many of the country's most important consumer products manufacturers, media companies, and advertising agencies.

The Honomichl Top 50 is compiled annually by Jack Honomichl for the American Marketing Association.

Knowledge Networks is changing the marketing information world to help companies maximize their efficiency in reaching and selling to consumers. The company leverages its expertise in brands, media, advertising, and analytics to deliver insights that speak directly to clients' most important marketing issues. In addition, Knowledge Networks has built a substantial practice in government and academic research, an area notable for its rigorous methodology standards. KN's unmatched consumer research resources include the only projectable Web-based consumer panel.