FEATURED CASE STUDIES AND WHITE PAPERS

• ESPN - Cross-Media Advertising

FEATURED PRESS RELEASES

• 11% of Young Adults Watch TV Online Weekly; Are Heavier Users of Media Overall
• NBC Taps Knowledge Networks for A First in Olympics Research: Overnight Multiplatform Measurement of Exposure to Olympics Media
• Generations X, Y Lead Way as Consumers Experiment with Online, Mobile Video – but Most Dollars Still Flow to DVDs, TV Service
• New Knowledge Networks Study Shows How High-Definition TV Reception Changes Viewing Habits; No Effect on Advertising Avoidance
• Mobile Video Advertisers Missing Opportunities to Connect With Willing Consumers – New Knowledge Networks/SRI Study
• Revolutionary Product Creates Strategic Media Plans Optimized by Brand-Building Metrics
  
• Streaming Audio/Video Users Spend Up to 67 Percent More Time on Internet
• Console Videogames Account for 6% of Media Time Among Men 18-34, 15% for Male Teens