FEATURED PRESS RELEASES

• NBC Taps Knowledge Networks for A First in Olympics Research: Overnight Multiplatform Measurement of Exposure to Olympics Media
• Generations X, Y Lead Way as Consumers Experiment with Online, Mobile Video – but Most Dollars Still Flow to DVDs, TV Service
• Revolutionary Product Creates Strategic Media Plans Optimized by Brand-Building Metrics
• New Knowledge Networks Study Shows How High-Definition TV Reception Changes Viewing Habits; No Effect on Advertising Avoidance
• Mobile Video Advertisers Missing Opportunities to Connect With Willing Consumers – New Knowledge Networks/SRI Study
• Internet Video Viewing Linked to Program Engagement, Plus Heightened Brand Consideration, Loyalty for Sponsors
• One in Five Homes Bundles Internet or Phone with TV Service; Broadband Internet Access Drives Multiservice Subscriptions
• TV, Internet Play Dramatically Different Roles in the Lives of Hispanics, African Americans, Whites - New KN Report
• TV Companies Hold Clear Edge in Race to Win Acceptance of Bundled Services

NEWS CLIPS

• Video-on-Demand Needs Big Promotional Boost: Study Finds Education is Key to User Growth
  TelevisionWeek